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Influencer Uses Wildfire Skies To Promote Dresses For #SponCon

Influencer Uses Wildfire Skies To Promote Dresses For #SponCon

This week, the skies in Oregon, Washington, and Northern California turned orange, red, and black as raging wildfires tore through acres and acres of land and created a disturbing filter to the sun all over. The devastation is directly connected to climate change, an issue that seems to get tabled every election year, even as climate disasters increase in every region of the U.S. Photos of the orange sky were used on social media to call attention to the urgency of increasing temperatures everywhere.

And for some people, they were an aesthetic opportunity. 

Instagram influencer Colette LeClair has just over 30K followers on Instagram. Her pictures are almost entirely of her in various outfits and she seems to make her money through sponsored content. She posts an affiliate link, if her followers use it to buy something, she gets a cut. This, in itself, isn’t outrageous. She’s making a living. Whatever.

But please, read the room before you post wildfire…

Influencer Uses Wildfire Skies To Promote Dresses For #SponCon And Gets Roasted

This week, the skies in Oregon, Washington, and Northern California turned orange, red, and black as raging wildfires tore through acres and acres of land and created a disturbing filter to the sun all over. The devastation is directly connected to climate change, an issue that seems to get tabled every election year, even as climate disasters increase in every region of the U.S.



Influencer Uses Wildfire Skies To Promote Dresses For #SponCon

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