Social media has made it easier than ever to see what the Kardashian-Jenner family is up to at any given moment — and that’s part of the reason why they’ve decided to end their long-running TV show. In a recent interview with WWD‘s Beauty Inc., matriarch Kris Jenner said social media is partly to blame for the end of Keeping Up With the Kardashians, because fans can now watch the family’s ups and downs play out in real time.
While the family announced on Sep. 8 that KUWTK would end in 2021, following Season 20, Jenner explained that it’s now easier than ever to keep up with the famous family’s antics. “When we first started, there was no Instagram or Snapchat or other social media platforms,” she said, referring to the show’s premiere in 2007. “The world has changed. Now there are so many, the viewer doesn’t have to wait three or four months to see an episode. We can give them all of the information anyone would ever want to know in real time.”
The matriarch continued, “Social media is the fastest and most controlled way to get the message out.” Jenner also explained that social media is the best way for her daughters to promote their various businesses, as they can speak with fans directly online. “The consumer gets to see the products the girls are working on in real time, and they know we’re going to get it out the door pretty quickly,” she explained. “The girls want them to…
Social media has made it easier than ever to see what the Kardashian-Jenner family is up to at any given moment – and that’s part of the reason why they’ve decided to end their long-running TV show.
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